The answers to some of your questions
1 - What is behind the name ‘anima’ ? [+]
The anima (soul) is the essence of a person, something that belongs to all of us, that we carry inside; something that forms an intrinsic part of us. Anima is what we want to offer our clients, the very best of ourselves, working to the very highest level of commitment.
And right at the centre of anima is the “i”, the initial of our three different services: ideas, impulse and implementation, which form the basis of any innovative project.
2 - What does innovation mean to you? [+]
Anima does not necessarily agree with the concept of innovation as a brilliant idea that nobody else has thought of.
For anima, innovation means constantly seeking out the road to excellence; how to be competitive in the market by providing a specific, differential value. Innovation needs groundbreaking ideas or even pragmatic solutions that are ideally suited to our clients. And above all, it is about being capable of putting those ideas into action in an effective and efficient way that give results in both business and social terms.
3 - Where does the inspiration for dreaming up new solutions come from? [+]
From the combination of a critical, analytical and creative spirit.
From applying rigorous methodology to identify gaps and opportunities.
From the search for a structure and a logic that are in line with the strategy.
From the constant exploration of new paths and new solutions to challenges.
4 - How do you transform an idea into reality? [+]
Anima provides its clients with solid deliberation, analysis and decision-making skills to tackle problems and challenges. We aim to support companies along the road to competitiveness and innovation.
5 - What kind of relationship do you establish with your clients during projects? [+]
Our aim is to act as partners throughout the project. We are jointly committed as a single team towards achieving the proposed objectives. Always working under this premise, and depending on the phase of the project, this might be a one-off or ongoing relationship.
6 - How long do your projects generally last? [+]
This depends on their specifications, but generally around two months if the goal is to come up with solutions and up to one year if we are required to help implement them.
7 - Do you tend to work around the clock? [+]
Absolutely not! Our school of thought is to optimize the time we spend at work, so we can enjoy our leisure time. Bearing in mind that people are our key asset, we know that we need to take care of ourselves if we want to perform optimally.
8 - In what way are you different from other strategic consultancies? [+]
At anima we offer the added value of accessibility and adaptation: we establish a relationship of equals with our clients and our involvement goes above and beyond our remit. Not only do we come up with solutions to achieve the strategy in question, we also aim to support the company during the implementation process.

FAQs